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Black In Business: Celebrating The Legacy Of Black Entrepreneurship

By Ruth Umoh and Brianne Garrett, Forbes African-Americans have played a profound role in shaping the U.S. business landscape. Technological innovations like the traffic light, automatic elevator doors and even caller ID all sprung from the minds of creative black luminaries. To honor their business achievements this Black History Month, Forbes spoke to a number … Continue reading Black In Business: Celebrating The Legacy Of Black Entrepreneurship

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WPO Member of the Moment: Courtney Campbell

Courtney Campbell Owner, Campbell Creative Industry: Branding + Design WPO Chapter: Broward / Palm Beach WPO Member Since: 2017 Tell us about your company. We are a branding + positioning agency that prides ourselves on passionate, real work and lasting relationships. We partner with our clients to concisely and creatively communicate their brand stories to … Continue reading WPO Member of the Moment: Courtney Campbell

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Goldman Sachs Won’t Take Companies Public If They Have All-Male Corporate Boards

By Kim Elsesser, Forbes Goldman Sachs CEO David Solomon told CNBC that the investment bank wouldn’t take companies public unless the company had at least one “diverse” board member. Although he didn’t define exactly what he meant by diverse, he said the focus was on women. “Starting on July 1 in the U.S. and Europe, we’re not going … Continue reading Goldman Sachs Won’t Take Companies Public If They Have All-Male Corporate Boards

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INVESTING IN WOMEN-OWNED BUSINESSES

By The NWBC Council THE NATIONAL WOMEN’S BUSINESS COUNCIL ISSUES POLICY RECOMMENDATIONS ON INVESTMENT IN WOMEN-OWNED BUSINESSES WASHINGTON, D.C., January 16, 2020 – In its new Annual Report, the National Women’s Business Council (NWBC) has issued policy recommendations on angel investment tax credits with the aim of incentivizing new investments in women-owned firms. The NWBC submitted its 2019 … Continue reading INVESTING IN WOMEN-OWNED BUSINESSES

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Ditch the Funnel and Build Better Relationships with Consumers and Teams

Lisa Bragg, CEO & Founder of MediaFace & WPO Toronto IV Chapter Member I don’t need to ask you if you’ve heard of the funnel before – of course you have. Called the “marketing funnel” or “sales funnel,” it’s a model for how customers interact with a business leading up to conversion to a sale. … Continue reading Ditch the Funnel and Build Better Relationships with Consumers and Teams

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Founder Comes Full Circle By Joining The VC Firm That Funded Her Startup

By Geri Stengel, Forbes I interviewed Ilana Stern in 2014 after she had closed a $9 million Series A venture capital round for Weddington Way. The startup is a direct-to-consumer brand that creates a personal, multi-channel shopping experience for millennials during special occasions. The brand pioneered collaborative commerce with its virtual showroom — and disrupted … Continue reading Founder Comes Full Circle By Joining The VC Firm That Funded Her Startup

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How To Amplify The Voices Of Women Entrepreneurs

By Serenity Gibbons, Forbes Pregnancy isn’t exactly a contagious disease. However, you might not know that from the way society has treated working women. In defiance of this bias, Amy Nelson, founder of co-working network Riveter, recently used social media to buck the “hide the bump” trend among women who happen to be planning the birth of both a business … Continue reading How To Amplify The Voices Of Women Entrepreneurs

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More U.S. Companies Placing More Women on Boards

By Corporate Women Directors International Overall Percentage of Women Directors of 200 largest companies globally only increases slightly to 22.4% While the percentage of women board directors serving European companies remains higher than on boards of U.S. companies, the number of U.S. companies placing more women directors is pushing into Europe’s recent dominance.  According to a new … Continue reading More U.S. Companies Placing More Women on Boards

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How can a diverse workforce pay?

By Lindsey Carnett, CEO and President of Marketing Maven & WPO Los Angeles I Chapter member Diversity is an important and essential metric to help companies appeal to their customers, build brand reputation and encourage and develop an innovative and inclusive workforce. Diversity of thought helps businesses to understand their customers, develop innovative ideas, manage … Continue reading How can a diverse workforce pay?

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No ‘I’ in team: Execs share ways they’ve scaled up their business … and made sure it can go on without them

By Meg Fry, ROI-NJ At the recent SobelCo Executive Women’s Leadership Breakfast in Livingston, Donna Miller, founder and president of C3Workplace in Montclair, and Sally Glick, principal and chief growth strategist at SobelCo, discussed the importance of scaling one’s business, both as an entrepreneur and as an employee within a company. “I started my company with the intention of … Continue reading No ‘I’ in team: Execs share ways they’ve scaled up their business … and made sure it can go on without them

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Entrepreneur Builds Beauty Business By Building On Beauty Rituals

By Geri Stengel, Forbes Adiya Dixon Wiggins loves beauty rituals. It’s not just about looking good. It’s about feeling good. This was instilled in her at a very early age. “I grew up spending my summers with my grandmother in Northern New Jersey,” she said. Her grandmother had a beauty salon that was always packed … Continue reading Entrepreneur Builds Beauty Business By Building On Beauty Rituals

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Assessing the Translatability of Your Content

By Eriksen Translations, founded by WPO New York V Chapter member Vigdis Eriksen Your team has been working hard developing strong, effective copy for your global communication plan. Now it’s time for translation. Everyone is eager to see the project through to completion, and there’s no room in the timeline or budget for surprises. How … Continue reading Assessing the Translatability of Your Content

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A Q&A with Marsha Firestone, president and founder of the Women Presidents’ Organization

By Kathryn Swintek, Managing Partner of Golden Seeds Fund 2 Marsha Firestone, Ph.D., is the president and founder of the Women Presidents’ Organization (WPO), a peer-advisory group for women entrepreneurs who own and lead multi-million dollar businesses. The group is dedicated to helping accelerate business growth, promote economic security for women-owned and women-led businesses and provide continuing … Continue reading A Q&A with Marsha Firestone, president and founder of the Women Presidents’ Organization

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