B The Change Weekly: June 26, 2020
Delivered on Fridays, B the Change Weekly delivers the most important and most relevant stories about people using business as a force for good. The newsletter features a weekly note from the B the Change team alongside insight and context on the stories we share here on Medium. Below is our latest roundup. To receive these insights directly in your inbox, sign up for B the Change Weekly today. Now on to the good stuff:
When the COVID-19 pandemic upended everyday business, it also exposed systemic faults — in health care, the economy, and racial discrimination — that reveal how the current form of capitalism fails to work for many. And those many include the workers who serve as the heart of their companies. In the stakeholder model at Certified B Corporations, workers are one of the key factors in decision making, policy creation, and the everyday actions that affect a company.
The resources and examples below provide a framework for a commitment to this stakeholder approach. Let’s get to work to make it a reality.
COVID-19 Action Plans for Companies
Two new resources from B Lab provide guidance and best practices for companies as they navigate COVID-19 and shape workplaces of the future. The first guide offers real-world examples of how B Corps support stakeholders through a JEDI (justice, equity, diversity, and inclusion) lens. A separate new downloadable report highlights how B Corps are caring for all the people and places a company touches through its operations, and how that plays out in times of crisis when resilience is needed. Find an overview and links to both on B Lab’s website.
Designing a Way Forward During COVID-19
The business uncertainties created by the COVID-19 pandemic have some businesses fighting for survival and others adapting to new demands. On B The Change, Nell Derick Debevoise of B Corp Inspiring Capital shares recent examples of B Corps navigating these challenges while staying true to their commitment to people and planet.
A Worker-Minded Recipe for Success
At King Arthur Flour, care for workers is built into the company’s ownership structure as an employee-owned business since 2004. Employee engagement and collaboration are especially important during COVID-19 as business decisions affect workers’ financial and physical well-being in more ways than ever. Learn more about the founding B Corp’s worker-focused practices in this B The Change article by Christopher Marquis.
Stay in the Know
Here’s your chance to catch up on recent articles:
- Why Many Purpose-Driven Businesses Are Faring Better During COVID-19: How Stakeholder Connections Can Strengthen Worker and Customer Commitments and Company Performance
- The Future of Work Is Now: How Stakeholder Engagement Model Supports All Workers: B Corps Model Ways Stakeholder Engagement Takes Care of Employees During and Beyond COVID-19
- How to Balance Worker Safety and Demand? Ask Your Employees: Employee-Owned King Arthur Flour Involves Workers in Decision-Making, Especially in Crisis
- Making Connections to Accelerate the Work on Regenerative Ecosystems: Amanda Joy Ravenhill Has Designs on Earth’s Metamorphosis
- Digital Tools Can Bring Sustainability to Scale: Entrepreneurs Turn to Blockchain, Sensors and Drones to Revolutionize Sustainability
B the Change gathers and shares the voices from within the movement of people using business as a force for good and the community of Certified B Corporations. The opinions expressed do not necessarily reflect those of the nonprofit B Lab.