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By Jill Reber, CEO of Primitive Logic & WPO Platinum II Chapter member
Protecting personal information is the new normal, and personal data privacy will be the most prominent issue affecting how businesses gather, store, process, and disclose data in 2019. Gartner includes data ethics and privacy on their list of the top 10 strategic technology trends of 2019, placing it on the same level as AI-driven development, blockchain, and edge computing.
Now that the EU and the state of California have established precedents for impactful data privacy laws, other countries and legislative bodies — including the U.S. Congress — are enacting or exploring their own options for protecting consumers’ personal information. As these trends continue, nearly every U.S. company will be subject to data privacy legislation in the near future.